Instacart is partnering with Postmates to deliver groceries during their busiest hours, reports TechCrunch .
The pilot program, which offers groceries in the morning and afternoon, will be launched in San Francisco, with no immediate plans to expand them to other cities. Apparently, Instacart says it is "considering" expanding the program to possibly include other delivery services at launch.
This is in line with the recent steps of Postmates to expand its delivery fleets, following a recent partnership with Walmart to extend the delivery of grocery services to stores in Charlotte, North Carolina. For Postmates, this could be a way to supplement local businesses that can not afford to hire more people.
"We definitely see this as a bigger part of the future of Postmates," said Postmates vice president Dan Mosher TechCrunch . "Most brands are moving towards a world where they want to offer fast and convenient delivery, but they do not have the capabilities." As we scale, we have the density of delivery to drive the economy in a truly profitable way, not only for restaurants and retailers, but also for other services on demand. "